George Brooks Veikoso, celebrated for hits like “Lia” and “Born & Raised,” passed away in Fiji surrounded by family, leaving a profound legacy in Pacific reggae.
Fiji (George Brooks Veikoso), the revered Fijian-Hawaiian recording artist, died Wednesday in his homeland of Fiji at age 55, surrounded by family. The award-winning singer, songwriter, and producer was a pillar of Hawaii’s music scene since moving there in 1987.
Born May 10, 1970, Fiji grew up singing in church before rising to fame with his 1994 debut album Evolution. His 1996 album Born & Raised cemented his stardom, featuring hits like “Lia,” “Symphony of Love,” “Nasty,” and “Good Thing.” His electrifying live shows – often featuring Fijian drummers and dancers – headlined events like the annual Birthday Bash with Kapena.
A Legacy of Awards & Mentorship
Fiji’s accolades include:
- 🏆1998 Na Hoku Hanohano Awards: Male Vocalist + Favorite Entertainer of the Year
- 🏆 2014 Pacific Music Awards: Best Pacific International Artist
- 🏆 2021 Lifetime Achievement Award for Polynesian reggae
Last year, he drew thousands to Fiji for his “FIJI HOMECOMING” concert with Hawaii artists J Boog, Josh Tatofi, and Maoli.
“Mentor to a Generation”
Artists mourned his passing:
- Kimie Miner: “It devastated me… I couldn’t call my mentor anymore. His legacy will carry on forever.” She added he mentored her entire generation of artists.
- Kelly Delima (who called Fiji “Boso”): “I’d say ‘I love you Boso.’ He’d call me ‘Big Brother.’”